Accelerating International Growth: A Practical Guidebook for Business Support Organisations

This guide distils the lessons learned in ACE and the experience of the EBN Sof-Landing Club and International Hub and the pilot ACE Acceleration Programme to identify tried and tested best practices that we hope will inspire others. Coordinated by EBN (the European Business and Innovation Centre Network), in its pilot period (September 2013 – November 2015) ACE involved 10 EU|BICs and accelerator partners, 2 leading ICT Clusters, a pan-European network of living labs and an independent evaluation expert from 11 European countries.

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15 #ACECreative bootcamps to take your business off the ground!

Did you miss the first #ACECreative call for companies? You have not made it to the 50 TOP selected companies (yet)? Then, we highly encourage you to stick around!

You will be able to apply to the next call being launched early next year. Also, #ACECreative will be running a series of Bootcamps around Europe where you will have the chance to participate and learn about investment, new markets & trends, while networking with the best industry experts!

Check the online calendar of Bootcamps to find the next ones and instructions on how to participate. The list is long so we’re sure you’ll make it to your nearest one. In the meantime, feel free to use and abuse our Online Resource Centre! It features useful tips and tricks, as well as expert advice or webinars, all created by the business experts we have in our project!

If you have any questions on #ACECreative - the little brother of the ACE project - and what the programme can do for your business, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or follow us on Twitter @EU_ACE / #ACECreative!

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ACE Company Spotlight: Musement

Musement is a one-stop shop for travelers to discover, book and purchase in-destination activities, attractions, city passes and guided tours on the go. Launched in Milan in 2013 and coached by ACE's partners META Group and CapDigital, Musement's growing portfolio of hundreds of international travel activities is available on www.musement.com, Google Play and iOS.

Musement's iOS app featured as "best new app" and "editors' choice".

Their ACE experience

Musement first heard about ACE through their partners at Italian Angels for Growth. Alessandro Petazzi, Musement's CEO tells us his story within ACE so far: "We participated in ACE-EIG Investment Forum at Futur en Seine Paris, and our experience has been nothing short of incredible. We have selected France as our country of choice and have had the chance to work with two different mentors and consultants who have actively helped us in achieving our growth ambitions in that market. Their advice and consulting has not only helped us to improve our positioning, but also to practically identify, select and contact the most interesting distribution partners." 

When asked about his expectactions for the ACE programme, Alessandro simply says: "I hope we will be able in the future to work with other countries in the same very productive way in which we have worked in France".

The story

Launched in 2013, Musement is a well structured team of former TV & telco professionals, engineers, marketers and travel-enthusiasts with one goal in common – building the best way to make exploring easy for travelers. "We’re based in Milan with contributors all over the world and backed by investors as 360CapitalPartners and Italian Angels for Growth" tells us Alessandro Petazzi, the CEO.

Musement is a multi-platform booking service for in-destination travel activities: museums, guided tours, attractions, art exhibitions and city passes in 25 countries and counting.

Musement's international team works with tour operators to give their offers a higher visibility on its digital platform (www.musement.com and free iOS and Android mobile apps), ranging from must-see activities to hidden gems. 

Photo of Musement founders  [L to R: Fabio Zecchini - VP Technology & Marketing, Alessandro Petazzi - CEO, Claudio Bellinzona - VP Content & Operations, Paolo Giulini - VP Offer Development].

Musement sells directly to end users on its website and apps (available in English, Italian, French, Spanish, German, Portuguese and Russian) and also B2B2C via travel agencies and tour operators, while it sources its products directly from attractions/venues, DMCs and local guides.

The start-up is also among the few global Authorized Resellers for Expo 2015 in Milan and can distribute Expo tickets to operators around the world.

 

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ACE Company Spotlight: Musement

Musement is a one-stop shop for travelers to discover, book and purchase in-destination activities, attractions, city passes and guided tours on the go. Launched in Milan in 2013 and coached by ACE's partners META Group and CapDigital, Musement's growing portfolio of hundreds of international travel activities is available on www.musement.com, Google Play and iOS.

Musement's iOS app featured as "best new app" and "editors' choice".

Their ACE experience

Musement first heard about ACE through their partners at Italian Angels for Growth. Alessandro Petazzi, Musement's CEO tells us his story within ACE so far: "We participated in ACE-EIG Investment Forum at Futur en Seine Paris, and our experience has been nothing short of incredible. We have selected France as our country of choice and have had the chance to work with two different mentors and consultants who have actively helped us in achieving our growth ambitions in that market. Their advice and consulting has not only helped us to improve our positioning, but also to practically identify, select and contact the most interesting distribution partners." 

When asked about his expectactions for the ACE programme, Alessandro simply says: "I hope we will be able in the future to work with other countries in the same very productive way in which we have worked in France".

The story

Launched in 2013, Musement is a well structured team of former TV & telco professionals, engineers, marketers and travel-enthusiasts with one goal in common – building the best way to make exploring easy for travelers. "We’re based in Milan with contributors all over the world and backed by investors as 360CapitalPartners and Italian Angels for Growth" tells us Alessandro Petazzi, the CEO.

Musement is a multi-platform booking service for in-destination travel activities: museums, guided tours, attractions, art exhibitions and city passes in 25 countries and counting.

Musement's international team works with tour operators to give their offers a higher visibility on its digital platform (www.musement.com and free iOS and Android mobile apps), ranging from must-see activities to hidden gems. 

Photo of Musement founders  [L to R: Fabio Zecchini - VP Technology & Marketing, Alessandro Petazzi - CEO, Claudio Bellinzona - VP Content & Operations, Paolo Giulini - VP Offer Development].

Musement sells directly to end users on its website and apps (available in English, Italian, French, Spanish, German, Portuguese and Russian) and also B2B2C via travel agencies and tour operators, while it sources its products directly from attractions/venues, DMCs and local guides.

The start-up is also among the few global Authorized Resellers for Expo 2015 in Milan and can distribute Expo tickets to operators around the world.

 

Read more...
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